St. Scholastica鈥檚 dynamic Social Media Studies minor focuses on strategy, digital marketing, mass media, content creation, and writing. You鈥檒l learn how to showcase an organization鈥檚 value by promoting products and services, while building relationships with customers and stakeholders. You鈥檒l understand SEO/SEM, website creation, email marketing, and social media campaigns as a digital communications professional.

Through this program, you will develop exceptional writing and analytical skills, and be able to create and strategically deliver messages to targeted audiences. At the same time, you will also gain a new appreciation for historical contexts of communication and cutting-edge digital communications best practices.

Gain the skills to strategize, influence, and lead in today鈥檚 fast-paced media landscape.

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Benedictine Scholarship

All new first-year applicants to St. Scholastica will be awarded either the Benedictine Scholarship or the Access Award, upon admission to the College.

Financial Aid

100% of traditional incoming undergraduates receive some type of scholarships. The average for scholarships, grants, and/or loans is $31,841.

Degree Details

Tuition

Are You Looking for a Face-to-Face (on-campus) Experience?

St. Scholastica’s longstanding commitment to inclusivity and generous financial aid packages make our world-class educational programs accessible to students from any background.

Curriculum

Visit our Catalog to view the program and course requirements. Be sure to create your course plan in consultation with your advisor.

Career Outlook

Clear and effective communication is essential in this digital age. The spectrum of job opportunities in social media communications is constantly expanding as people in every industry can benefit from the skills developed through this minor. This program will prepare you for success after graduation through courses in media literacy, social media, digital marketing, design, photography, media production, market promotions, media theory, and research.